What is Fashion?
Fashion is the adoption of an emerging trend by a large population, mainly in the clothing industry.
There are many faces to fashion. However, it ends with being part of a group.
Trends evolve due to a necessity at a certain time, or due to a useful invention which changes current practices till then, and often due to a massive advertising campaign.
Fashion deals mainly with clothing and accessories, however, as big brands lead the development of The trend, it is common to see unusual things as part of fashion, for instance, perfumes, jewelry, stores, coffee shops and restaurants, toys, and much more.
From Exclusive to Popular
The fashion trend starts small, often when a celebrity promotes something.
This trend is nurtured by advertising and public relation campaigns and according to the respond of the targeted people, it becomes fashion or failure.
Fashion and Geography
Sometimes, fashion is attached to geography. It would be useless to promote winter coats within a tropic weather area, or snow ski equipment in sunny locations.
Fashion and Gender
Fashion is not exclusive to a gender. Men and women are both part of trends, sometimes identical like with cars, and sometimes different like with jewelry.
Fashion and Age
Age is not anymore a barrier. Kids, teens and even toddlers are also taking part of trends, through their parents.
It includes clothes, jewelry, sports gear, perfumes and more.
Fashion and Celebs
There is a strong connection between fashion and celebs. Brands use to promote their products by contracting celebs to use their products.
At the same times, celebs tend to be part of fashion, according to their reputation.
There is an opposite trend to fashion, the anti-fashion protest. Some people refuse to be part of a group and behave differently.
Often, a manufacturer launches a new product in a different field from the usual known trying to position it as a new fashion trend. A good example of this occurs when a reputable clothing brand adds a perfume under the same brand name.
Was she right with her forecast?..